INDUSTRY-LEADING APP ANALYTICS FOR FREE
More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 125,000 companies use Flurry Analytics in more than 400,000 applications to measure audience reach, engagement, retention, conversions, revenue and more. The service is completely free, takes just five minutes for basic integration and is continuously updated with the industry's most advanced features. Flurry Analytics is available for iOS, Android, Windows Phone, HTML5/Hybrid Apps/MobileWeb, BlackBerry and JavaME.
Why Choose Flurry Analytics?
- Harness the power of industry-leading mobile app analytics for free
- Look beyond the download to investigate how users interact with your app
- Learn how, when, where and by what kind of audience your app is used
- Measure the value of acquired users to improve traffic acquisition
- Improve product roadmaps to increase engagement, retention and monetization
- Increase app monetization and conversions with funnels
- Identify your best segments by demographics, interest, geography, usage and more
- Customize your metrics dashboard and set up alerts for convenience and control
Flurry Analytics isn't just free of charge. It's professional grade. Since its launch in 2008, Flurry has continuously added cutting-edge features and extensively scaled the big-data platform upon which the service is built. Intuitive enough for anyone to use, Flurry Analytics also boasts advanced features for power users including funnel analysis, custom segmentation and conversion tracking. And Flurry provides several exclusive, one-of-a-kind features including audience demographic estimates, benchmark comparisons and cross-application funnels.
Gain insight about how your app is used by creating Events, unique actions that users complete in your app. Events are easy to set-up, and you can track anything relevant to your app such as when a consumer makes a purchase, completes a level or uses a key feature. Additionally, add Parameters to Events for much finer detail. For example, after setting up an event that tracks the number of completed in-app purchases, next add a parameter to track which items are purchased, the level at which they are purchased and how many sessions the user completed before purchasing.
The enormous amount of data Flurry handles directly translates into unique, powerful insights for you. The service takes in over 3.5 billion app session reports per day totaling more than 3 terabytes, and our storage is in the petabytes. Here are some examples of how we use big data to create advantages for you:
Demographic Estimations Whether you need to figure out the right kind of users to acquire, or describe your audience to agencies and brands, we automatically estimate age and gender demographics of your audience.
App Engagement Benchmarks See how your app usage performance compares to your category and the market. We expose averages that allow you to benchmark how often and how long consumers use your application, as well as how well your app retains your audience over time.
App Category and Consumer Interests We reveal your app audience's affinity to other app categories and segment your audience by interests such as parenting or shopping with Flurry Personas. Use these deeper insights into the interests of your users to build smarter targeted features, to run more effective acquisition campaigns and more.