BUILD A BETTER APP AUDIENCE
Flurry AppCircle empowers companies to efficiently build high-quality audiences for their apps. Powered by consumer insight that Flurry Analytics gathers from 1 billion mobile users per month – creating the world's largest app audience data-set – Flurry AppCircle uses advanced targeting to find the right users for your app and keep them coming back. Whether your goal is to launch an app with maximum velocity, grow the user base of an existing title or increase engagement among existing users, AppCircle can help.
- Reach more than 250 million consumers per month
- Capture high-quality users with Flurry's advanced targeting options
- Pay for consumers - not clicks - for the industry's most efficient spend
- Drive engagement past first app launch with AppCircle Re-Engagement
- Select from a variety of high-performance ad formats including banner, interstitial and video
- Start quickly with self-serve ad-building and campaign management tools
- Maximize marketing ROI with cross-channel ad effectiveness measurement
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Among the world's largest mobile ad networks, Flurry AppCircle reaches more than 250 million smartphone and tablet users per month. What sets AppCircle apart is Flurry Analytics, a service that gathers consumer behavior insights from more than 1 billion smartphones and tablets each month to deliver targeted, relevant users to apps at tremendous scale. This unique feature makes Flurry's reach on mobile greater than that of Google or Facebook and helps you acquire more engaged users who will use your app longer.
AppCircle is equipped with powerful targeting capabilities for advertisers to reach the consumers they want to acquire. Combined with a cost-per-install model - advertisers pay only for consumers who open their app - AppCircle offers the most efficient spend on user acquisition in the industry.
- Flurry Persona (Interest)
- Country, State and City
- Operating System
Combined with Flurry's massive reach and scale, it has never been easier to build a large, loyal app audience.
The real work begins after consumers download your app, the average consumer downloads more than 85 apps and the average app loses nearly 90% of all its users within 3 months.
AppCircle Re-Engagement is a one-of-a-kind service from Flurry that empowers advertisers to increase user engagement after the download. Flurry keeps your new users more active and brings back your lapsed users with impressive results. In tests, re-engaged consumers used their apps up to 7 times more and made up to 2.6 times more purchases. Pair Re-Engagement with every acquisition campaign to make the most of every new user you acquire.
AppCircle's professionally designed ad formats get you started quickly, maximize consumer interaction and deliver high-performing campaign results. AppCircle generates high-quality banner and interstitial ad creative by auto-magically pulling your application assets from the App Store or Google Play. Using your assets maintains brand consistency, from the initial ad unit to the landing page to the icon appearing on your consumer's smartphone or tablet.
When it comes to video ads on mobile, consumers are more engaged and watch more videos all the way through to the end. Those who download an app after watching a trailer are more loyal, using your app 40% more often and 20% longer each and every time. Flurry has the reach to deliver this valuable audience at scale.
Don't have your own video assets? Flurry can produce a professional, compelling video trailer all about your app.
Ad budgets are limited, and marketers need to optimize spending across all acquisition channels. Why acquire consumers you're not retaining or monetizing? Flurry Ad Analytics empowers app marketers to maximize acquisition spending and build the highest quality app audience at scale. With Flurry Ad Analytics, we hold ourselves accountable like no other ad network - we give marketers complete visibility into the quality of the users we deliver compared to other major ad networks, always putting transparency first.
Flurry's experienced account team can help you plan campaigns and keep them performing.
- Experienced media sales professionals help deliver effective campaigns
- Dedicated account managers oversee execution of your campaign
- Responsive support from Flurry's global ad operations and customer support teams in the US, UK and Asia
Whether you prefer to self-manage your campaigns or have Flurry optimize them for you, we'll always give you responsive support.